About

AmsterdamCheese Company

  • Business type:
    B2C
  • Project Type:
    E-commerce
  • Business size:
    SME
  • Product:
    Foundation - Test - Live
  • Year:
    2020

Case:

AmsterdamCheese Company

Amsterdam Cheese Company, with unreplicatable ingredients the best taste of Amsterdam. Any tourist can take a flavoured memory of their trip to the Netherlands home with these products. Aside from their physical stores in Amsterdam, the brand also had the goal to provide products to their customers back home as well. Why settle for this amazing cheese only when in Amsterdam, right?Their focus was on growing internationally, we as Marveltest had the same enthusiasm for putting Amsterdam on the map. After carefully analyzing the international roll out potential to close the funnel (returning customers), we setup different dedicated funnels for various countries.With three localized funnels setup from running ads to mailing automation, the Amsterdam Cheese Company is now one step closer to represent Amsterdam over the globe!

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The process

MarvelFoundation

MarvelTest

MarvelLive

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Pols Potten

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Stieglitz

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STIEGLITZ, a woman clothing brand founded by Pien Stieglitz back in 2014. It's goal it to make woman feel powerful with it's distinct prints and colors. The brand works with small collections, called drops. Each drop is inspired by different places around the world Pien has visited, so always something new to discover. The main goal we envisioned was to grow their top of funnel audience to gain them more customers. And so we executed hypertesting with different audiences and helped STIEGLITZ with testing various types of creative advertisement, by optimizing and validating them.We've also supported STIEGLITZ during their sales periods, such as Black Friday 2021, where they achieved a record breaking single day and month revenue for their online sales. For this we setup a customized full funnel Meta strategy with a dedicated email marketing strategy.With our effort to hypertest different audiences and advertisement types, a growth of 28% (online store) in 2022 compared to 2021!

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Client testimonials

"With the insights of Marveltest we will bring viable propositions, tested within various target audiences. If we know how we can evolve the behaviour of one group, then we can expand and move to the next group of people and truly make the difference!"

Nathalie Beck

Founder
"Marveltest is with their data intelligence niche what we internally say to be the champions league in data-driven marketing, instead of the Jupiler League of other agencies."

Nick Van Thull

E-commerce manager
“Marveltest B.V. has been by our side from the beginning and we wouldn’t know what to do without them. They know exactly how to reach our target audience and how to expand our reach in the most effective way, resulting in explosive growth. Next to this, they’re also able to guide our business through growth, which they clearly have successful experiences with.”

Giulia Beens

Job Founder

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