Parfumado, the Dutch brand that will deliver every month in handy travel new favourite perfumes. You can discover them online to suit changing occasions and seasons. In the beginning of 2021, the changing security regulations of Facebook had a high impact on the the new customer acquisition costs and Parfumado was struggling to keep their online funnel viable with their current team. Marveltest conducted the MarvelFoundation + analysis in which key takeaways, optimisation scores and lowering CAC estimations were noted. Based on this analysis, Parfumado continued their collaboration in which our Head of Growth provided his expertises and advise on a weekly basis for the team of Parfumado. By optimising the online funnel, we were able to reach their subscription targets and lower the CAC from €81 to €15.

Bibi van den Velden, a brand of jewellery from haute previous materials. One one hand a high end brand with materials like 18k gold, diamonds and barroque pearls and on the other a very human quality with intrictely crafted designs.The goals for the jewellery brand is to find the right audience for their brand and create the best discovering experience in fine jewelry for their customers. That's how we introduced their first advertising strategy and from there we started to develop an online audience for their webshop.  We started optimizing their website, tested more audiences and set up the most personal mailing automations. This resulted into X% increase on ....

AXA-IM a world known investment manager got in contact with Marveltest during the COVID-19 pandemic. In this time the physical fairs were cancelled and networking entered a different dimension. The ambition for innovation is where AXA-IM and Marveltest found each other. With the temporary product launch of Marvelstream, a series of webinars were setup through Whereby, AXA-IM could still connect with their partners and clients and the world. Because of the brand new design and information, AXA-IM ran a webinar series to be proud of!